Posts Tagged ‘keywords’

If you’re using Pay Per Click advertising (PPC) in your online marketing campaign, you know that keywords are king in order to make money. Without the right keywords, the ones that work well when it comes to converting, your PPC campaigns will go nowhere.

The conventional way of finding out which keywords work well for your niches has been to monitor your own ads, and the ads that competitors in your niche markets are running. This involves finding out who your competition is and watching where they fall in the rankings for sponsored advertisements.

You can see how they fluctuate, and you can see the ads they’re using as well as the keywords. This method works, but it can take weeks or months to get a really good read on what is working well for them and what’s not working. Meanwhile, you’re waiting to see results!

But there’s a very cool tool called Keyword Spy that you can use to find out which keywords are working in a matter of minutes. Keyword Spy makes it very quick and easy to learn which keywords you should be using in your PPC campaign and other ventures like SEO and article marketing.

Keyword Spy works by collecting and reporting data for advertisers that have been using a particular keyword. Take the keyword Vitamin B, for example. When you visit Keyword Spy, you can type in Vitamin B and get a listing of the PPC advertisers that are using that as a keyword for their campaign.

Besides a listing of those who are using that keyword, you can see how long each particular competitor has been using that keyword and if they have experienced growth or decline in their campaigns.

You can also find out what other keywords they are using. This can give you excellent insight into whether or not Vitamin B works well for keyword conversions, and what else might work too.

The Keyword Spy website gives you a huge advantage because you can quickly get a detailed look at one or more competitors in a niche and to find out what has worked well over a long period of time. This comprehensive overview even allows you to see seasonal fluctuations in keyword successes.

Once you do your keyword searches on Keyword Spy, you can then go to Google and check out where your competitors currently stand in the sponsored listings. This will give you reinforcement of the information you’ve already gathered. And again, the whole process takes little time, yet produces excellent results. This is a great bonus for your productivity and time management.

Keyword Spy can also be helpful with SEO and article marketing, even blogging. You can use the information gathered to enhance any of your project’s keyword lists. The results will be higher quality traffic and conversion rate. All you have to know is which keywords are working the best for those in your niche!

When you utilize the keyword knowledge you’ll discover by using Keyword Spy in all your areas of marketing – Pay Per Click, blogging, SEO, and article marketing, you’ll find that all of your projects produce better results in a shorter period of time. If you intend to use Keyword Spy as part of your Internet marketing toolkit, be sure to maximize its use and apply it to all aspects of your marketing – not just PPC.

With over one billion keywords searched every month, finding the best keywords to use for your website and campaigns can be a daunting task, leaving you to follow your competitors for weeks and months, experimenting with one keyword after another. You could easily spend dozens of fruitless hours on one PPC or article marketing campaign!

If you commonly watch your competitors, that’s great – you should pay attention to what they’re doing. But now you can watch them more efficiently and have your information gathered in one place. Find the keywords that are working for them and only use those that are making money for them.

Keyword Spy is a great tool for saving time and also getting a very accurate idea of which keywords and phrases are working right now. You can continue to use Keyword Spy to see trends not only in your established niches, but in those you might be considering jumping into.